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ALASAN MENJUAL ATAU MEMBELI SERTA MEKANISME DALAM PEMASARAN SAPI INDUK PRODUKTIF DI PROVINSI NUSA TENGGARA TIMUR
The policy on prohibiting slaughter of SIP has been implemented through local regulations with certain sanctions, but it still occurs massivellyplayed by slaugtherer and as if supported by traders, related officials, and farmers. There are social, cultural and economic reasons; and certain motivations from those who sell or buy productive cows those are directed to slaughter. In addition, it is necessary to know the productive cows marketing mechanism that was directed for slaughtered.
Primary data was collected through interviews of farmers, village traders, village heads, sub-district traders, traders in the livestock market, inter-island traders, slaughterer/ abattoir, field officers, related agencies, and related officials through indeep-interogation. Surveys through interviews (guided by questionnaires, indeep interviews, and FGD) on samples. Secondary data from NTT Livestock Services, NTT BPS, Directorate General of Animal Husbandry, and other related parties.
Conclusions: 1) The main reason for farmers to sell productive cows are cash money needs for various urgent/basic needs, and limitations of feed; while the main reason of traders/slaughterer buying productive cows are because more cheaper prices so it is more profitable and easier to get productive cows to be slaughter; and 2) The productive cows marketing mechanism at the farmer level (First Line) and the level of traders (Midle Line) is dominated by the way farmers those are visited by traders at home/farm (so that there is less supervision by village officials, field officers, and farmer groups/cooperatives); while the prevention mechanism for slaughter productive cows at the level of abattoir (Final Line) is very dependent on good intentions and responsibility of the slaughterer and strict supervision by the official.
Keywords: selling motivation, buying motivation, marketing mechanism, productive cows, prevention of slaughtering
Ulrikus R. Lole. (Septemebr 2018).ALASAN MENJUAL ATAU MEMBELI SERTA MEKANISME DALAM PEMASARAN SAPI INDUK PRODUKTIF DI PROVINSI NUSA TENGGARA TIMUR.(Repository UPT. Perpustakaan Undana). Retrieved from http://docrepository.undana.ac.id